Top Marketing Mistakes New Inn Owners Make

According to expert inn marketing analyst, Kelly Garbarino, the most critical marketing mistake new lodging property owners make is not gleaning enough knowledge regarding the marketing initiatives of the previous owners. It seems intuitive to gather all possible intel from those that go before us, but we have seen this lack of knowledge transfer as the primary tripping point in [...]


Biggest Mistakes When Buying a Bed and Breakfast – Part II

If you’ve read Part I of this series, we look forward to sharing additional curated knowledge from industry experts on how to buy a business and operate it as a successful B&B, inn, boutique hotel, or other unique lodging property. If you missed Part I, take a step back, and read Biggest Mistakes When Buying a Bed and Breakfast - [...]

Biggest Mistakes When Buying a Bed and Breakfast – Part I

At White Stone Brokers, nothing excites us more than assisting our clients with their dream of owning a hospitality property. Working with new innkeepers to find the property they have been dreaming about is one of the true joys of this business. After consulting with many first-time owners over the years, we’ve discovered common mistakes when buying a bed and [...]

Why Professional Photography Matters for Your New Property

In a recent session on The Inner Circle, we spoke with expert hospitality photographers, Christian Giannelli and Beth Campbell, who collectively have over 30 years of experience capturing hotel lifestyle shots. They shared their insights for those on limited budgets, how to capture your property in each season and what to expect when you’ve finally chosen a boutique hotel photographer. [...]


So You Want to Buy a Bed and Breakfast?

E Scot Fuller-Beatty and Laura McDowell of The Bold Collaboration worked side by side for many years learning the art of hospitality running a 5-room Bed and Breakfast in Portland, Maine. They recently joined us on The Inner Circle, our exclusive community platform for aspiring and current inn owners, to share some of the secrets to their success after buying [...]


Yes! You Can Get a Business Loan to Buy a Bed and Breakfast!

In a recent session on The Inner Circle, our exclusive hospitality buyer's and seller's platform, we spoke with experienced SBA Loan Officer, Ben Maffett, on how to buy a bed and breakfast, inn or boutique hotel in the current economic climate of Summer 2022. Great Opportunities Still Exist To Acquire Funding Ben pointed out that rates are going up significantly [...]